Booklets aren’t new; they have been around since time immemorial. Brands use them for marketing and advertising, disseminating information, outlining event agendas, speaker profiles, and venue maps, for external communication such as employee handbooks and training manuals, or artistic expression. Irrespective of why you are using booklets, selecting the appropriate size and binding method is crucial. Too small booklets aren’t legible for the general audience, whereas the extra big ones are just a waste. Wondering how to select the perfect booklet? We have a breakdown of the nuances of the most popular A4, A5 and stapled booklet printing for you! 

A4 Booklets: Spacious and Professional

According to the printers’ handbook, A4 booklet printing is sized at 210 x 297mm. They offer ample space for detailed content, elaborate graphics or large images. This booklet printing method is typically used for reports, catalogues, or portfolios because their relatively larger dimensions exude a professional aesthetic. Professionals or people in the corporate or marketing sphere use these booklets because they can display comprehensive information, but their bulkier nature affects portability, and they aren’t easy to store. 

A5 Booklets: Compact and Portable

These booklets measure 148 x 210mm, and they strike the perfect balance between portability and readability. You can pick A5 booklets for brochures, event programs or travel guides because their compact size ensures that they can be handled or distributed easily. However, if you want to print something content-heavy or you need more space for images or intricate designs, the limited space availability on these booklets can be a concern.

Besides, A5 booklets can fit snuggly into pockets, bags or folders, so their compact size and lightweight nature can be a fantastic idea for those who want to distribute booklets at events, conferences, or point-of-sale locations. A5 booklets boast a charmingly petite aesthetic, suitable for conveying concise messages or showcasing minimalist designs. Their smaller format encourages creative experimentation while maintaining visual coherence.

Stapled Booklets: Economical and Functional

Otherwise known as saddle-stitched booklets, stapled booklets use a simple binding method, where folded sheets are secured with staples along the spine. This cost-effective approach makes them suitable for informational pamphlets, event handouts, or instructional guides. While lacking the sophistication of other binding methods, stapled booklets excel in practicality and affordability.

We would say these are the middle ground for those who want to balance space efficiency with functional layout options. 

Winding Up!

Whether you want stapled, A4 or A5 booklet printing, the quality of the print decides if your audience will love or hate it. Are you looking for the perfect printing agency to help you create beautiful and durable prints within a cost-effective price range? Reach out to the seasoned printing professionals at Best at Printing today! Their team can help you customise a design, and once your order is complete, they can dispatch it using their tracked courier service without any added delivery fees between 8 am and 6 pm, Monday to Friday!